LESER: Animation Aids Decision Making

LESER 3D Animation by JL Studio

Type

Commercial Office/ Warehouse

Project date

2024

Location

Charlotte, North Carolina

Client name

LESER

SCOPE

3D Walkthrough Animation

Animated Fly-Through Drives LESER's Internal Decision-Making for New Facility.

LESER needed to visualize a new Charlotte office/warehouse for internal decision-making. The challenge was clearly presenting the design and flow from existing plans and models to ensure stakeholder alignment before construction.

We created a realistic 3D animated fly-through of the exterior and first floor. This visual tool allowed for a clear, tangible understanding of the proposed space, addressing the need for effective internal communication and design validation.

LESER 3D Animation by JL Studio

The Process & Scope

Collaborating closely with LESER, we transformed their plans and SketchUp models into a realistic 3D animation.

The scope included:

  • A detailed 3D animated fly-through
  • Exterior visualizations of the proposed building.
  • An interior tour focusing on the first-floor office and warehouse areas.
LESER 3D Animation by JL Studio
LESER 3D Animation by JL Studio
LESER 3D Animation by JL Studio

The Results & Impact

The 3D animation provided LESER with an essential tool for internal review.

The visuals proved instrumental in:

  • Clearly Communicating the Vision: Enabling all stakeholders to fully grasp the proposed facility’s layout and design intent.
  • Facilitating Decision-Making: Providing a concrete, immersive preview that moved discussions beyond 2D plans, allowing for informed evaluation.
  • Ensuring Alignment: Helping achieve consensus on the final design and functionality across different teams and departments.
  • Streamlining the Review Process: Offering an efficient way to visualize and approve the plans before committing significant resources to construction.
LESER 3D Animation by JL Studio
LESER 3D Animation by JL Studio
LESER 3D Animation by JL Studio
LESER 3D Animation by JL Studio

The Process & Scope

Collaborating closely with LESER, we transformed their plans and SketchUp models into a realistic 3D animation.

The scope included:

  • A detailed 3D animated fly-through
  • Exterior visualizations of the proposed building.
  • An interior tour focusing on the first-floor office and warehouse areas.
LESER 3D Animation by JL Studio
LESER 3D Animation by JL Studio
LESER 3D Animation by JL Studio
LESER 3D Animation by JL Studio